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Your Job Search Layering Strategy

Posted on: February 8th, 2011 by Paul Falcone

Most people peel back about two layers of the job search onion and leave lots of other layers untouched:

  1. Search the well-known job boards for current openings
  2. Notify their friends and family that they’re looking for full-time work


In reality, there are a number of other strategies that you may want to take advantage of, so let’s take a look at some of the critical ones that often get overlooked . . .  

Reference bridging

Former supervisors are great resources for job leads, plus you’ll want to enlist their help as your reference once you hone in on a job offer. So be sure and reach out to your last three or four bosses (preferably covering about the last ten years of your employment history) to catch up, let them know what you’ve been up to since speaking with them last, and ask their permission to provide their name to prospective employers as a reference.  Oh, and don’t forget to send them your resume and ask them to keep you in mind if they hear of any relevant positions that might be a fit. 

Social networking announcements

While you’re at it, ask your former bosses if they’d be willing to recommend you on Linked In.  Not only would that help strengthen your online credentials, but it will also notify everyone in their online networks that you’re available for work!  Two or three online references from former supervisors could easily get out to 500 or so people, and that’s very wise “exponential marketing”!

Boutique Employment Websites

If you’re spending a lot of your time on Lisa Kaye’s GreenLightJobs career site, you not only have excellent taste—You’re also accessing a boutique website that’s dedicated to the media and entertainment industry.  And like all media these days, segmentation and niche marketing is what it’s all about.  There’s nothing wrong with Monster, Career Builder, or any of the other mega job boards out there, but don’t neglect boutique websites that often cater to a more exclusive clientele like:

Bilingual jobs:

Overseas jobs:

Telecommuting jobs:


Any Port in a Storm

And don’t forget that the healthiest thing you could while in career transition is to keep active via temping / consulting or finding new and creative ways of giving back to the community.  If you’re working with a temporary agency, be sure and let your recruiter know that your first preference is to pursue “temp to hire” transitional roles where a company may want to “try before it buys” a candidate for a full-time position.  Employers have this option when unemployment rates are high (like now), and the entertainment industry uses this strategy fairly aggressively as a whole.

If you’re looking for contract gigs and projects for consultants, freelancers, or gurus (subject matter experts), try www.slevinz.comto see if anything strikes your fancy. And if you continue to count your blessings despite your temporary career transition status, you’re destined to live a very happy life!  Try www.taprootfoundation.orgto learn more about pro bono opportunities where you could help nonprofit organizations grow and develop into our community’s future leaders.  There’s no pay for your work, but you’ll be doing a wonderful deed to help those who need you most, and you can never go wrong with that approach to life. Besides, you’ll work with executives and professionals just like yourself, and that’s a great way to build your network the easy way.

If you found this information helpful, please let us know how we can help you?

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You Asked We Answered

Question: I've been out of work for a while. Do I take a job offer if the pay is awful?

Answer: Yes, taking a job, sometimes any job particularly if you have not worked in a while is good not only for your paycheck but for your mental health as you search for the job you really want. There is no shame in accepting work for honest pay. You are in transition and you need to remind yourself of that and not feel bad if the job you have now or are considering isn't willing to pay you what you are worth. There will be a job out there that will and you need to use all of your resources available including interim work to realize your goals. Taking a low paying job in the meantime may bruise your ego but it won't kill your pride or your wallet.